Patricia Fernández: the creator who uses social media to raise awareness
In a digital landscape dominated by fast-paced entertainment, Patricia Fernández (@patriciafedez) stands out for a different approach: one rooted in social awareness, culture and reflection. A journalist, writer and social commentator, she has turned her social platforms into spaces where people talk about what truly matters.
From traditional media to social media
Before becoming an influential digital voice, Patricia worked in outlets such as Europa Press, Cadena SER and Warner Music. Her background in journalism helped shape a critical and curious view of society. In 2022, she decided to move fully into the digital sphere in order to communicate in a more direct and independent way.
Today, with more than 200,000 followers on Instagram and over 500,000 on TikTok, Patricia is widely regarded as one of the most respected creators in the field of social awareness. From content on culture, human rights and gender equality to collaborations with social initiatives, her profile reflects a responsible, purpose-driven vision of digital influence.
A creator with substance and values
Unlike many social media profiles, Patricia is not focused solely on entertainment. Her work has a clear educational and transformative intent. From an early age, she showed a strong commitment to social causes. At just 18, she founded the association Avanza sin Miedo (Advance Without Fear), dedicated to supporting children affected by gender-based violence.
She is also the author of three books: Ya no tengo miedo (2016), Antología del amor (2016) and La luna en verso (2024). Across these works, she combines a poetic voice with a deep sensitivity to social issues. In her most recent book, Patricia explores the power of language as a tool for change, an idea that also underpins her digital content.
Authenticity is one of the qualities that best defines her. Her community values not only her ability to explain complex topics in an accessible way, but also her consistency and transparency. On her channels, she alternates informative videos about history or art with reflections on equality, mental health and human rights.
This blend of culture and social awareness has made her a reference point for a generation seeking content with purpose. Her communication style challenges the idea that culture and activism are “serious” or “difficult” topics for social media, showing that they can be accessible, interesting, and viral.
The Royal Household’s confusion
In June 2025, a light-hearted mix-up made headlines when the Royal Household mistakenly invited another Patricia Fernández (@patriwhitehouse) to an institutional event that, according to media reports, was intended for the journalist and social creator. The incident, covered by El País in the article “Who is the real Patricia Fernández?”, quickly went viral. Patricia herself responded with humour..
Beyond the anecdote, the episode highlighted something more meaningful: the growing visibility of her name and work, which has placed her on the radar of institutions and media as a recognised voice in social communication. A voice that inspires
At Keepers, we are committed to a new type of digital talent: those who have something to say. Patricia Fernández represents exactly that. Her work combines creativity, depth, and social commitment, making her a perfect ally for brands, institutions, or projects seeking to communicate with authenticity.
- Communication with purpose: she turns social issues into relevant digital conversations.
- An engaged audience: her community values substance and values, not just trends.
- Real impact: her content encourages reflection, empathy and action.
