Ana Brito: Queen of everyday humor
Ana Brito, or as we all know her on social media, El Show de Briten, continues to rack up successes. Her blend of irony, authenticity, and everyday humour has made her one of the most beloved (and most listened to) creators on the Spanish digital scene.
And yes, 2025 is shaping up to be a standout year for her: high-profile campaigns, professional recognition and the consolidation of a distinctive style that combines humour, transparency and sharp wit.
From the sofa at home to the digital stage
Ana Brito studied Advertising and Public Relations, but her career took an unexpected turn during the pandemic, when she decided to upload her first comedy videos to Instagram. What began as a way to let off steam soon became El Show de Briten, her own format where laughter and reflection coexist effortlessly.
With just a camera, a sofa and plenty of confidence, Brito became the voice of a generation that needed to laugh at adulthood, insecurity and everyday chaos. Today, her community numbers more than half a million followers, and her style has become a reference point for new creators.
Her content is defined by showing what is usually left unseen: motherhood in all its complexity, mental overload and the need to take things less seriously. As she herself has said: “The aim of El Show de Briten is to entertain, not to reveal anything about my personal life.”
Over time, Brito has expanded her formats, branching out into podcasts, television collaborations, live hosting and brand campaigns that align with her philosophy of imperfect authenticity.
“Poco Se Habla”: the podcast that got us talking about what no one else was talking about
If there is one project that has shaped her career, it is Poco Se Habla, the podcast she co-hosts with Xuso Jones. Between laughter, anecdotes, and confessions, the two have created a space where taboos are dismantled with humour and freshness.
The format has been both a commercial and critical success. Poco Se Habla won an Ondas Award, cementing Ana’s status as a key figure in Spain’s new entertainment landscape.
Now, with seven seasons under its belt, the podcast has become an essential weekly fixture for thousands of listeners. There is no shortage of laughter, star guests, and those reflections that make you feel that, indeed, some things are rarely talked about… but it’s better to do so with them.
Collaboration with brands
Among Ana’s latest projects is the campaign for Iberdrola, a collaboration that demonstrates her power to connect brands with genuine values. The campaign, created alongside actor Jaime Lorente, is full of nods to the everyday humour that defines her work. It was a hit on social media and reinforced her profile as a creator capable of transforming any corporate message into something authentic and fun.
In the media and in the hearts of the public
Beyond social media and podcasting, Brito has also worked in television, appearing on programs such as TardeAR (Telecinco) and Pasa sin llamar (TVE). Her ease in front of the camera has made her an increasingly familiar presence in the media and at live events.
And if that weren’t enough, she has also added another dimension to her career: writing. In October 2024, she presented her first book, El lado bueno de las cosas (The Bright Side of Things), a project focused on self-knowledge and personal growth that stems from her own life experience. The book also has a charitable purpose: all proceeds are donated to the Fundación Soñar Despiertos, which supports young people at risk of social exclusion.
Although digital humour remains her trademark, Brito continues to prove that her talent goes far beyond stories. She has hosted events such as the Ad Social Media Awards and Adopta un Abuelo, presented an award at the Forbes Content Creators… and she has many projects in the works that we can’t even reveal yet!
Vulnerability, motherhood, and mental health: topics that are also discussed
One of the keys to Ana Brito’s success is her ability to speak openly about things that are normally hidden. From her experience with postpartum depression to her decision not to publicly announce her motherhood at first “to show that social media is a lie,” her discourse has sparked conversation and empathy.
Brito argues that humor is not at odds with vulnerability. And that laughing at what hurts is also a way to heal.
Ana Brito, a show that never ends
In short, with campaigns, podcasts, collaborations, and an adoring audience, Ana Brito has earned her place as one of the most authentic creators in the country. With El Show de Briten, she continues to demonstrate that the most powerful humor comes from reality, and that when the energy is good (as in her latest collaboration with Iberdrola), everything flows because Ana Brito… is rarely talked about, but greatly enjoyed.
