Technology that inspires

For Xiaomi’s TikTok management campaign, the goal was to increase brand awareness and drive web traffic by using TikTok’s native language to connect with younger audiences and generate real engagement.

Keepers developed a creative influencer strategy, working closely with creators to integrate products authentically into TikTok formats, Reels and audio trends.

The resulting content was organic, spontaneous and highly impactful, amplifying reach and traffic to the website, and positioning the brand naturally within the platform’s cultural ecosystem.