
LEA Sensitive: Shaving for sensitive skin
The main objective of this campaign was to boost awareness of LEA’s sensitive skin product line through authentic and relatable digital content, that connected emotionally with audiences seeking effective, skin-friendly solutions.
Keepers developed a collaborative content campaign with creators whose style allowed for natural integration of LEA Sensitive products.
Trending creators such as Xuso Jones and Jorge Amor were selected to bring credibility and relevance, maximising impact and engagement through creative, natural content.
Each ambassador created a reel in collaboration with @productoslea combining humour, digital-native codes and an approachable tone that resonated strongly with their communities.
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